Business
Business gives branding and design a functional backbone. Creativity and vision can only realise its true potential when backed by a feasible business model. Are you too bothered by the daily whirlwind to not have time to look ahead?
Branding
Branding gives business and design a sense of direction. Brand experts talk about research, differentiation and consistency. Others consider brand architecture and tone of voice. Are these the most important issues?
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Design
Design gives business and the brand a sight to behold. Is design just limited to how products and collaterals look? How can you use design to communicate ideas and values and save resources in the long run?
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